Emailage - A LexisNexis Risk Solutions Company

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1.4

Update

October 13, 2022

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47.38KiB

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Emailage Portal 3 Extension

Add email intelligence as a layer of defense to fraud prevention.
LexisNexis® Emailage is a powerful fraud risk scoring solution fueled by email intelligence.
Fight Fraud Without Adding Friction
Your customers demand the flexibility to interact with you through multiple channels. Whether using a smartphone, tablet, laptop or other device, they expect you to recognize their identity and grant them fast, easy access to your system.

At the same time, they want assurance that their personal information is secure and fraudsters cannot hijack their account. That is an extremely challenging task.

With the growth of digital channels for consumers, your ability to assess risk on digital elements is critical. This is especially true if your organization, like so many these days, minimizes the amount of personal identity information you collect to speed up onboarding of new customers and limit data exposure risk. Keeping customer interactions seamless and friction-free while preventing fraud requires multiple layers of defense.
Leveraging Email Intelligence to Assess Risk
Security begins with verifying a consumer’s identity and assessing risk at multiple customer touchpoints like account opening, account maintenance and online transactions.

Emailage is a proven fraud prevention solution that uses email intelligence as a core risk identifier. It assesses risks by evaluating email address metadata points such as domain details, email details, risk indicators and, when available, other personally identifiable information (PII). Emailage then delivers succinct decisioning data and an email risk score that helps stop fraud without negative impact to genuine customers.
Email Addresses are Unique Identifiers
Email addresses are ideally suited to identify customers as part of your organization’s fraud and identity management strategy. After all, email is already a primary contact channel that organizations use to reach their customers.

More importantly, it’s a unique global identifier that unlocks digital engagement and transactions in every industry because it is:

Used in virtually 100% of all online transactions
Rich with transaction history and behavior
Difficult to change because it links to all of a person’s online accounts

91% of users have the same email address for more than 3 years, and 51% have the same email address for more than 10 years.1

To ignore the value of an email address combined with email risk intelligence can provide, when informing risk decisions, would be a missed opportunity to prevent fraud.
Join the Network for Powerful Email Risk Scoring

Using a patented, proprietary analytic approach, Emailage reimagines fraud detection. One of the features that makes it so powerful is the strength of the LexisNexis® Risk Solutions network.

There are more than 4 billion email users worldwide.2 Unique email addresses are connected to many attributes including IP addresses and domain names. Emailage brings together traditional data, digital data and dynamic fraud signals to obtain a 360-degree view of the customer behind the transaction.

The network consists of:

5.9 billion digital identifiers
30 million confirmed fraud events shared in 2019
82,200 average fraud events shared daily
Transactions processed in 150+ countries
Analyzed risk for 36.5 billion customer events in 2019

95% of customers surveyed would recommend Emailage.

With email risk intelligence from Emailage, you get the benefit of thousands of LexisNexis Risk Solutions clients driving the feedback loop across the globe, yielding a rapidly growing force working together to outsmart fraudsters.
Advanced Digital Insights with Emailage Email Risk Intelligence
As more customer interactions move online and go digital, your business needs the ability to assess risk at every touchpoint. Today’s customers expect a seamless, low-friction experience, making online risk evaluation critical.

Emailage should be part of your comprehensive security solution for fraud and identity management to:

Identify and prevent fraud on online transactions
Gauge the risk associated to a customer’s email address through an email risk score
Increase top-line revenue by auto-approving more legitimate customers
Make confident, efficient manual review decisions
Use with other LexisNexis Risk solutions to supplement your overall risk management

By combining advanced analysis, machine learning, artificial intelligence and real transaction outcomes, Emailage helps deliver a clearer picture of consumer risk with an email risk score. When you incorporate email risk intelligence into your workflow, your team will be able to evade ever-evolving fraud tactics more effectively and approve transactions faster — all while improving the customer experience.

Leveraging the Digital Identity Network and Emailage Network, LexisNexis® Emailage® provides an enhanced service above Email Risk Assessment with these data points:

Email status
Email activity
Identity association
Email lifespan
Email reported fraud
IP Address association

These expanded features and enhanced functionality are now available to RMS/AML clients to help proactively defend against fraud while preserving a positive customer experience. Emailage Portal users may also integrate their application to their RMS/AML portal for a seamless experience.

1. DMA Insight: Consumer Email Tracking Study (2015) - UK respondents
2. Statista (2020)

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