Texting.Biz integration providing database driven screen pops. The Texting.Biz app integrates with back-office applications using APIs (Salesforce.com, Zendesk, etc.) By leveraging APIs the Texting.Biz extension will search any internal database and present findings in a new window. The Texting.Biz app also recognizes any phone number presented in Google Chrome and transforms it into a clickable link for seamless click to dial.